Moon Over Lake McDonald Vintage Glacier National Park Postcard
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Item Specifications
- Era: Chrome (c. 1960s)
- Publisher: Plastichrome by Colourpicture
- Distributor: Bob Anderson Postcards
- Photographer: Jim Davis
- Location: Lake McDonald, Glacier National Park, Montana
- Subject: Moonrise Over Lake and Mountains
- Category: Postcards & Ephemera
- Format / Type: Vintage Postcards
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Historical Context & Overview
There are few vistas in the American West as hauntingly serene as Lake McDonald under a bright moonlit sky. Located on the western side of Glacier National Park in Montana, Lake McDonald is the park's largest body of water, stretching ten miles long and plunging over four hundred feet deep. Carved by ancient glacial movement, its calm, reflective surface and iconic backdrop of jagged Rocky Mountain peaks have drawn nature lovers, photographers, and travelers for well over a century. This vintage Plastichrome postcard captures a breathtaking mid-century view of a full moon hanging suspended over the dramatic peaks surrounding the lake, framed by the dark silhouettes of native evergreen branches.
Mid-Century National Park Photography and Printing
During the post-World War II boom, automobile culture flourished across the United States. Families took to the newly expanded highway system to visit national parks, sparking a massive golden age for scenic postcard production. Photographers like Jim Davis sought to capture the pristine wilderness in vivid color. Davis’s composition here uses dramatic foreground silhouettes of pine branches to create deep visual layering, drawing the eye across the mirror-like waters toward the glowing moon and moonlit mountain ridges.
The image was produced by Colourpicture Publishers of Boston, Massachusetts, using their trademarked Plastichrome process. Introduced in the mid-20th century, Plastichrome cards were famous for their glossy sheen and rich color saturation, which allowed saturated blues and deep shadows to pop off the paper stock. Distributed locally by Bob Anderson Postcards out of Kalispell, Montana, postcards like this were stocked in park gift shops, historic lodges like Lake McDonald Lodge, and roadside souvenir stands throughout the Crown of the Continent region.
A Timeless Slice of Montana Ephemera
For collectors of national park memorabilia, vintage Montana postcards, and mid-century photography, this piece offers a nostalgic glimpse into the era when sending a postcard was the quintessential way to share a vacation memory. The reverse side features original publisher text describing the "mountain-lake splendor" of Glacier's most popular destination, alongside crisp, unposted typography. Unused condition cards like this preserve the tactile history of American mid-century tourism, making them treasured additions to any vintage postcard collection or rustic Western decor display.